Chicken Republic, a flagship brand of Food Concepts Plc, has announced the introduction of its improved Smokey Jollof recipe across restaurants nationwide. The refreshed recipe reinforces the brand’s commitment to continuously enhancing customer experience through menu innovation, quality improvements, and meals that are Cooked to Hit Different.
The refreshed recipe represents the latest evolution of one of the brand’s most popular offerings. Developed with a focus on richer flavour, greater consistency, and an even more satisfying eating experience, the improved Smokey Jollof reflects Chicken Republic’s dedication to meeting the evolving tastes and expectations of its customers.
Speaking on the launch, Marketing Manager, Food Concepts Plc, Olumide Aniyikaiye, said: “At Chicken Republic, our customers are at the heart of every decision we make. We are constantly listening, learning and looking for ways to improve the experience we deliver. The improved Smokey Jollof is a reflection of that commitment. We’ve refined the recipe to deliver an even richer, smokier and more enjoyable taste experience while maintaining the flavour profile our customers know and love. It is another example of our commitment to serving meals that are Cooked to Hit Different.
“The improved Smokey Jollof is now available at Chicken Republic outlets nationwide, allowing customers to experience a richer, more flavourful and more consistent version of one of the brand’s most-loved menu items.
“Great brands evolve with their consumers. This update is not about changing what people love, but about making it even better. We are confident that customers will enjoy the improved recipe and appreciate the attention we continue to invest in delivering quality meals every day,” Aniyikaiye added.